Donn M. Ianuzi, Esq. v. Half-Price Lawyers (Round 1 of Billboard/Television law firm poll)

By Beantown

Welcome to the next match up in Round One of our Billboard/Television law firm poll: Donn M. Ianuzi, Esq. v. Half-Price Lawyers. (Voting will be open until 5 p.m. on Thurs., 6/25).

Let's meet the contenders:

Donn M. Ianuzi, Esq.
He may have passed the Nevada bar in ‘89, but don’t call him a technophobe. Instead of following the herd and erecting towering homages to himself across the thoroughfares of Las Vegas, “The Donn” Ianuzi (the first “n” is silent) could be hailed as the King of Craigslist. (Craigslist postings available here). When it comes to shear posting proliferation, the gauntlet has been tossed – and slapped across – the faces of the other competitors in the Billboard/Television Advertising Firm Match-up. We challenge anyone to find an equal to Donn “King” Ianuzi – whose June 10th, 2009, spamming of Craigslist (with no less than 9 individual postings between 8:15 a.m. and 9:47 p.m) may set the valley record.

No question about it, internet-based marketing on Craigslist is loads cheaper (read: FREE) than a giant billboard or television commercial and loads easier (in reference to a failed run at the Department 22 position, Ianuzi was once quoted by the RJ as saying “I don't believe really in campaigning hard for a job. If it happens it happens”). (story available here). But a warning to budding Craigslist marketers: You get what you pay for. Where else can a disgruntled client steal your advertising thunder by calling you out as one of the “Most Inept” lawyers in the same place you advertise? (post available here). At least with a Billboard, you weed out the former client who’s not so unhappy as to justify a fifty-foot climb and public vandalism.

When it comes to “bang for your buck” in legal advertising, there’s little doubt that Ianuzi is King. No word yet on whether “The Donn” is prowling for divorce clients on AshleyMadison.com (warning link is lightly NSFW unless you want the tech guy thinking you're cheating on your spouse). . . Not that there’s anything wrong with that.

Half-Price Lawyers
What can be said about “Half-Price Lawyers” that WWL didn’t already sum up in its May 21, 2009, profile (available here)?

In all fairness, HPL’s No. 2 Bracket ranking is somewhat undeserved, as founder Adam Stokes' newest endeavor is just that – brand spanking new. If we’re judging HPL on its Billboard/Television Advertising as it stands today, this is a probably a re-building year and the best is yet come. When we first laid eyes on the goofball comics of HPL’s website, we were thoroughly disappointed . . . but then we turned up the volume in the office, and were bestowed with the timeless gift of the HPL jingle. The jingle alone may be just enough to raise HPL to the top of this tournament. We won’t ruin it for you, but suffice to say that junior high dances in the school cafeteria just found the next “final dance.”

As for Stokes himself, you can’t discount a man who has been quoted as saying that pizza boxes are “[t]he next cereal box.” (quote available here). Here at WWL, we can’t wait to reach into the bottom of our Cheerios and find a “Get Out Of DUI Free” coupon from HPL; and, seriously, who wouldn’t relish in opening their next pizza to the sounds of HPL’s musical genius?

Who's going to take it readers? The dominator of craigslist or the cartoon law firm?